Monday 15 June 2015

4 ways Companies Can Help Manage Your Social Media

Listed below are some of the main reasons you should be considering hiring a social media management company


Your Social Media Manager will:
1.evaluate where you currently stand!
social media managers are experts in their field, they will be able to look at your current situation with your website, blog any other web properties you have and your current social media presence, this will help them build a picture of where you are, and what you need to do to move forward successfully with your social media management in London 

2. Find the best social media platforms to match your specific business and/or Goals!
different social media platforms work better than others depending on what niche your business is in, or what specific goals you wish to achieve. once again your social media management agency will be able to evaluate your circumstances and recommend whether you should be utilising blog posts or not, whether twitter or Facebook is favourable or if there is a need to have a linked in account or not
For any business, you need to be using several Social Media Platforms to maximise your business's exposure on the web. If you have no online exposure whatsoever, again the easiest way to get web presence is via the use of sites such as Facebook and Twitter. or to also enlist online marketing services for your business
3. Create And Manage Your Online Presence!
the whole entire process can be taken care of for you, being the owner of a business bares enough tasks as it is. much less the need to set more time out of your day to learn as well implement the best practices when it comes to social media. tweeting, posting to Facebook and others need careful planning and can take big chunks of time out of your already busy day. having a social media professional managing everything you will have profiles created, gain followers an have regular posts submitted, all in a way that is proven to boost both your sites optimization but the brand awareness of your company as well


4. Clean Up Your Profiles!
keeping your profile clean and tidy is another aspect you wont have to worry about if you hire a social media management company. 
it is often the case that profiles of business can get inundated with messages,  notifications  and spam that are nuisance to attend to and clear up 
it is not very difficult to stumble across a un kept business profile, whether on Facebook or linked in, it is all too common to see a profiles with hundreds of spam comments, useless information 
Your Consultant will periodically clean up your inbox and direct messages that you may receive on Twitter or messages you receive on Facebook or LinkedIn. for an in depth example have a look at this SEO in london linked in

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Wednesday 25 March 2015

Online Marketing Services 2015


The internet is everything in today’s business world in that it offers the biggest avenue for getting to new customers. However in order to remain relevant in an increasing digital age it is necessary to use certain strategies that make the online presence of a business noticeable to those using the internet. These strategies aim to influence the user-initiated searches on major search engines such as Google, Yahoo, Bing and so forth. A host of these techniques when grouped together are known as SEO which stands for Search Engine Optimization. SEO in London that is offered in London include the following

•  SEO content writing

SEO content writing refers to writing content that makes use of specific keywords or phrases naturally within prose. In order to write effective SEO content it is necessary to come up with the right keyword and phrases. The right keywords of phrases used in the content of a site must relate wholly to the services and products offered by the site. This means that different businesses will make use of different keywords and phrases.

Through the use of industry specific analytics that focus on prevailing consumer trends, it becomes possible to come up with the most prevalent keywords and phrases in the industry. When naturally and logically used within the prose on a site, the chances of that particular page turning up in the first page of search results is virtually guaranteed.

•  Link building services

Links are highlighted phrases that initiate the opening of a new browser window or tab when clicked upon. The site that opens on the browser window or tab is that of a business connected in some definite way to the highlighted phrase. There are basically two types of links offered as part of the SEO services London. These are
i.  In-bound links
In-bound links refer to links that originate from another site to a client’s site or from one page to another page within the same website. These links fall into a hierarchy. The links emerging from respected sites as academic, news media and major corporate sites are the most valuable and are the most sort after. These boost the ranking of a client’s site. Those from low-ranking sites such as porn sites and gossip blogs tend to be undesirable and therefore lower the ranking of a site
ii.  Out-bound links
These links originate from a client’s site to another site on the net. These also fall into ranks with links to respected sites being the most valued.

Online marketing is constantly changing but these are the building blocks of any Seo firm

check out our video outlining our SEO service


Monday 9 February 2015

Top ten funniest SEO Memes

10. 09. 08. 07. 06. 05. 04. 03. 02. 01.



from search engine optimization news http://blog.seoinlondon.org/top-ten-funniest-seo-memes/

via IFTTT

Friday 18 July 2014

SEO vs PPC


in the recent history of online marketing , it has a whole has forcefully been fragmented by the array of platforms recently introduced, with the movement of users from desktop to mobile to tablet, back to desktop again, not to mention the overgrowing platforms. Apps, social sites such as instagram. twitter and Facebook.
this has made online marketing a bit more of chore for brands
another aspect that continues to grow, is search which is constantly changing, with social ppc and organic search all playing an equal role in its evolution.
the synergy between paid and organic sear and sear results has always been a difficult aspect within search engine optimization and online marketing. Jason tabeling an established digital marker and writer  competed a study spanning over four years. tabeling monitored a segment of keywords in order to view how everything evolved, the metric that he focused on was the percentage difference of paid and organic brand listings
ways you can optimize the value of PPC and organic

You should be considering a few things when it comes down to trying to market your New brand online 

  • Evaluate carefully : it is advisable to weigh up the costs that will be needed in order to successfully rank your page in organic results versus what it will take money wise to advertise on ppc 
  • Test the value of both: the best thing to do to know what works well is to go out an try it. use a key word on both the organic side and the paid side, running a test an analysing statistics such as the click through rates and conversion, examine both sets results to see if there is more potency in one more than the other, 
  • Get your digital marketing teams together to talk: with so many different brands it can be seen that the company dont see there campaign holistically and so  usually separate teams, one team working with paid ads and one side working on organic results, it will So much more worthwhile to understand that the two work in unison, and bring the teams together to make one team, this way they can asses what s working and what's not so effective and take the right steps to proceed to improve SEO IN LONDON 
  • check out our seo in london tumblr